
Local search · Rating Gap Calculator
How many reviews would move your star rating?
Find your rating gap, compare realistic scenarios and see why the next tenth of a star can take more reviews than you think.
Read it. Try it. ↗A little help, on the house
Calculators, checklists and builders for the questions that come up when you run a business. Useful without a sales call. No email gate. 🙌
10 resources

Local search · Rating Gap Calculator
Find your rating gap, compare realistic scenarios and see why the next tenth of a star can take more reviews than you think.
Read it. Try it. ↗
Follow-up · Calculator
Use your own call numbers to estimate the opportunity in better call handling. No made-up industry average required.
Read it. Try it. ↗
Advertising · Calculator
Compare spend, clicks, inquiries and customer contribution before committing to a campaign.
Read it. Try it. ↗
Websites · Calculator
Model a different inquiry rate, then test the practical details that could be getting in a customer’s way.
Read it. Try it. ↗
Local search · Planner
Turn a few honest answers about your current setup into an ordered plan you can work through.
Read it. Try it. ↗
Local search · Template builder
What to borrow from a persistent orthodontist’s follow-up process, and where a review request should stop.
Read it. Try it. ↗
Content · Planner
Build four practical content briefs from a question, a piece of work and the evidence you actually have.
Read it. Try it. ↗
Follow-up · Builder + test kit
Map a narrow inbound job, prepare human handoffs and build a test checklist before a real customer depends on it.
Read it. Try it. ↗
Follow-up · Markdown + JSON builder
Collect approved business facts, source dates and escalation rules in a clean, downloadable file.
Read it. Try it. ↗
Follow-up · Cost calculator
What to write, when to send it and how to compare manual mailing with automated handwritten-card services.
Read it. Try it. ↗